Close the gap and improve hotel program results

 

 

GBTA and RoomIt by CWT partnered to get a better understanding of what travel buyers and business travelers want and need from their hotel programs.

While travel buyers aim to reduce costs, increase policy compliance and improve traveler satisfaction, they can struggle to achieve those goals due to gaps between hotel policy and traveler behavior.

View the infographic now to identify the traveler behaviors that could keep you from achieving your objectives.