The Gaps Between Travel Buyers and Their Travelers

Why travel buyers struggle with hotel programs

In a joint study with GBTA, RoomIt has identified a number of gaps that exist between travel buyers and travelers. These gaps help explain why travel buyers struggle with improving traveler satisfaction, increasing compliance and reducing costs in their hotel programs.

View the infographic to learn what these gaps are and how to close them.

Click the image to download the infographic:


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